A thought leadership conclave that integrates Fintech innovation for a better future. Being an annual event, the idea was to create a brand identity that adapts with each year's theme. The word (Fintegrate) remains constant along with the first 2 digits(20) of the year the event is taking place in. The word 'zone' is derived from its parent brand 'Zone Startups'. Only the design and concept of the last 2 digits change annually. Based on this ideology, our logo and visuals are designed to adapt to dynamic themes that convey the essence of each event.